Project Description
BMW MOTORRAD
Motorcycle department of BMW brand
BACKGROUND
BMW Motorrad launched a brand new bike and they wanted to promote it through online in order to drive traffics to their website.
STRATEGY
- Implementing social media ad by utilizing customer database
- Running custom audience campaign to target audiences who engaged with our social channels and contents
- Increasing website traffics based on a fragmeting target
SERVICES
Social media management
Content creation
Paid social ad
RESULTS
Content reach : 1,500,000
Paid ad CTR : 2.5%
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