Project Description
AMORE PACIFIC
AMORE PACIFIC is the largest cosmetic company in Korea that has 32 brands such as Sulwhasoo,
Laneige, Mamonde, Innisfree, Etude House, HERA, IOPE, Primera, Hanyul and more.
BACKGROUND
Amore Pacific launched a new beauty brand, VB diet lab and they had a needs for inducing people to visit the offline stores of VB through promoting on social media.
STRATEGY
- Planning a social campaign which provides discount coupon that customers can use in the offline stores
- Running paid social ad to distribute information
- Amplifying buzz through beauty forums
SERVICES
Social Media Management
Content Creation
RESULTS
Increased in followers by 1,700
Other Projects
“Ready to work?”
