MARRIOTT INTERNATIONAL 2019-10-21T07:08:41+00:00

Project Description


Marriott International is the No.1 hotel chain in the world that has 6,700 hotels across 130 countries.

Marriott International has 30 portfolios such as JW Marriott, The Ritz-Carlton, The Luxury Collection, St. Regis,
W Hotel, Sheraton, Westin, LeMeridien, Courtyard, Aloft, Moxy, Fairfield and more.


After Marriott International’s acquisition of Starwood Hotels & Resorts, they planned an integrated digital marketing campaign in Korea and looked for an agency that can fulfill their needs.


  • Planning digital campaigns to enhance awareness of their reward program and local properties
  • Managing local digital platforms (Naver Post / Kakao Plus Friend) for content marketing
  • Running performance marketing to increase sales
  • Maintaining their local F&B site
  • Planning and shooting video content
  • Supporting offline events


Performance Marketing
Social Media Management
Media Planning & Buying
Content Creation
Video Production


Increase in search volumes on brand search terms : 350%
Kakao channel subscribers : 196,000

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