BANANA REPUBLIC 2019-04-09T08:30:41+00:00

Project Description

BANANA REPUBLIC

BANANA REPUBLIC is an American clothing and accessories retailer that was founded in 1978.

BACKGROUND

Banana Republic needed a social channel to have interactive communication with 2030 customers in Korea.

STRATEGY

  • Managing Facebook page to distribute contents
  • Running paid social ad by targeting 2030 aged group
  • Localizing social contents

SERVICES

Social Media Management
Content Creation
Paid Social Ad

RESULTS

Increased in Facebook contents engagement by 250% YoY
Increased in followers by 38%.

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